Month: October 2021

11
Oct
2021
How can the Tourism Industry use Electronic Signatures?

How can the Tourism Industry use Electronic Signatures?

The tourism industry is the world’s largest employer with more than 260 million employees and has more than 1.2 billion travellers taking trips outside their own country. This sector contributes a huge part of the world’s GDP and is one of the fastest-growing lucrative industries.

The industry has its fair share of problems with lots of challenges like last-minute cancellations, surprise accommodation requests to people not showing up at all, along with a lot of paperwork for admission requests and guest records.

There is a great way to deal with these challenges with electronic signatures, which are now a common thing that is rapidly being incorporated in the tourism industry. In this business, you can use electronic signatures to make your life easier and your company more efficient.

Why electronic signature is the solution to Tourism industry woes?

The present form of tourism industry has several shortcomings in the way it works. It suffers from paper-based processes, which are time-consuming and can be error-prone too. Electronic signature solves all these issues by providing secure and instant digital transactions that do not need any paper for further processing or storing.

With a digital signature, you can:

  • Protect the integrity of your records from manipulation and tampering
  • Do away with all the paperwork that has been used for centuries
  • Create a seamless process – be it your travel bookings, hotel check-ins or even bill payments – just by pressing a button!

Once you have this excellent solution in place, it will benefit you and make life easier for millions of tourists across the globe.

How do electronic signatures simplify the guest check-in experience?

It is crucial to assist guests in spending less time on paperwork and enjoying services in the tourism industry. Electronic Signature apps help the sector in the following ways:

  • Guest check-in and checkout processes are accelerated as the guests can register themselves in just a few seconds and receive personalized itineraries for their entire stay.
  • Substitutes precise, appealing digital forms for paper forms shown on eSignature enabled devices to reduce errors and improve customer experience.
  • Retains the reassuringly familiar sign-in experience that many guests appreciate without depending on the inefficient and wasteful use of paper.
  • Allows fast cross- and up-selling by displaying new services and special offers on colour screens while not in signing mode.
  • It helps the guest avoid the hassle of carrying bulky pen and paper as they can sign their name digitally, which is then stored in the database for access at any time.

How the electronic signatures help the tourism industry?

  • Streamlines back-end activities & paperwork at the front desk through digitalization, reducing the hassles of storing paper documents.
  • Creates a good first impression on the customers by differentiating the premium experience and convenience in a competitive market.
  • It saves significant time on paperwork allowing your guests to enjoy a better experience by capturing details of your guest like identity, preferences & more.
  • The innovative technology provides a cost-effective solution to fraud, forgery or alteration of documents and signatures in the tourism industry.

Tourism Industry documents that can be signed using eSignature

  • Booking confirmations
  • Hotel check-ins & checkouts
  • Commercial hotel bookings
  • Expense reports
  • Audit reports
  • Time & attendance records
  • Travel policy
  • Consent forms
  • Employment contracts
  • Data entry
  • Cash settlements
  • Employee instructions

Tours & Travels Case Study

About the company

H&S Travels and Tours began operations in 2004. From humble beginnings, they’ve grown to deal with over 200 airlines worldwide, assisting customers in getting affordable aircraft tickets without any hassles or confusion. Additionally, they have a global presence, with offices in the United States, Canada, South Africa, and India.

Challenge

H&S Travels processes paperwork for passengers and tourists worldwide, with the majority based in the United States.Before implementing eSignatures, travellers were required to print, scan, and email the documentation to H&S Travels, which was confirmed only after receiving the countersigned documents on email.  Turnaround times were slow, and it wasn’t easy to track which traveller had signed and who had not.

Rather than tracking hundreds of separate contracts scattered across email inboxes, H&S Travels determined it was time to build a centralized hub for all the document signing needs.

Solution

These were the benefits enjoyed by H&S Travels after the implementation of eSignature solutions:

Significantly reduces turnaround times

H&S received positive feedback from their clients, who report that the signing process is now easier than ever as they received signed contracts back in as little as five to ten minutes.

A simple way to track the progress

The H&S eSignature dashboard enables them to see who has signed and who has not signed their documents. All data is easily understood and accessible in a single, convenient place.

Templates that save time

The company uses the functionality of the templates to load customer contracts rather than creating a new document each time. They save their agreement to the software, make minor adjustments for each new customer, and then send it off.

Hotels Case Study

About the company

Hotel 1926 is operated by Roosendaal Hotels, a modest hospitality firm with three facilities on the Mediterranean island, governed by Bortex group holdings. Following a big makeover a few years ago, Hotel 1926 now has a unique focus on eco-friendliness and sustainability woven into their entire business model.

Challenge

Throughout its year-long hiatus, the hotel was completely renovated with an emphasis on modernity & sustainability. It took significant efforts for being environmentally friendly: paperless brochures, hotel information printouts, tablets in every room, and PIN admission for guest rooms rather than plastic key cards.

Before exploring eSignatures, Hotel 1926 signed most contractor agreements & corporate partnership agreements during in-person meetings. The hotel employed local contractors to assist them in managing other properties on the island. Inviting them in was another cumbersome step that hampered the process.

However, delays frequently happen when parties desire additional time to analyze a contract before signing on the spot. As they were already going paperless by digitizing brochures and other assets, it seemed sensible to do the same with the physical documents of hotels 1926.

Solution

Streamlined workflows for signing

Rather than requiring partners, contractors, and guests to sign documents immediately upon receipt, Hotel 1926 staff can notify the signees. This way, nobody feels rushed or pressured. Their signature is requested over email, which allows them ample time to review the documents. Once they’re finished, they can quickly sign and return it.

Enhancements to customer service

Hotel 1926 appreciated the ability to get digital signatures on credit card authorization documents. It is far more convenient to offer a digital signature than to print the document, sign it, and email a scanned copy. It is incredibly suitable for those who do not have access to a printer at home.

Templates that save time

Before implementing electronic signatures, Hotel 1926 painstakingly changed the company’s name whenever they drafted a new contract or agreement, then spent time manually entering dates, terms, and other information. They breezed through this phase with templates, as all their standard fields are recorded in the appropriate locations.

Conclusion

The tourism industry has tremendous potential to grow in the future, but it is difficult to achieve it without the help of technology. The main concern of travellers is to have a hassle-free travel experience. They want the complete travel management to be done online. That is why the tourism industry is moving towards digitization. Digital signatures have made it easier for travellers to plan their trips with ease.

Register free to use the eSignature application and learn more about how electronic signatures can help the tourism industry reach new heights.

Posted by Lunar Pen in eSignaure Law, 0 comments
07
Oct
2021
How To Create an Electronic Signature?

How To Create an Electronic Signature?

All of us are familiar with the traditional pen and paper signature. But what if you could sign your work with a click of a button. Well, now you can, thanks to the advent of the digital signature.

The Electronic Signature is now an option for anyone who needs to sign documents online and add a great deal of credibility to their business. It is perhaps the most convincing proof that your business is indeed yours, and one can cast fewer doubts on its authenticity. While digital signatures exist in the real world, they have not yet found widespread use in regular business.

One of the most typical issues clients face when using an eSignature application is understanding how to create an electronic signature quickly.

Here are some of the most important ways to create an electronic Signature.

How to create an electronic signature using Paint?

Step 1

To begin, select the Start button, search “Paint,” or press the Windows key, type “mspaint.exe,” and press Enter.

Step 2 

Click the ‘resize’ button and modify the Width & Height boxes to fit the electronic signature to your selected size. You have to be careful as there should be enough space to “write” the actual signature. Then click the OK button.

Step 3

Click the “Brushes” tab on the ribbon and select “Caligraphy brush 1” from the drop-down menu.

After that, select the thinnest line option from the drop-down menu at the top.

Step 4

Leave the Paint defaults alone if you want a black colored signature. Otherwise, click any small colored square and see how the “Color 1” box on the ribbon changes color.

Step 5

Place the cursor near the white Paint workspace’s left edge. Keep the left mouse button pressed and held. Draw your initial name exactly as you would with a pen. Allow the pointer to remain within the workspace’s boundaries. After you’ve written your initial name, release the left mouse button.

Step 6

Again, click the File button option and select “Save as.” Select PNG or GIF from the “Save as type” choice to preserve the transparency, enabling you to place your electronic signature on any background. Give the file a name, for example, “LunarPen Signature,” and click the “Save” button.

How to create an electronic signature using Mac?

It is possible to create signatures on your Mac using various apps like Preview app & Apple pages.

Preview App

You can use your trackpad, your Mac’s built-in camera, or your iPhone or iPad to sign PDFs.

Step 1:

Click the Show Markup Toolbar button in the Preview software on your Mac (if the Markup toolbar is not visible), click the Sign button.

Step 2:

Create and save your signature by following the on-screen directions.

Create a signature using your trackpad: Click Trackpad, click the text as asked, use your finger to sign your name on the trackpad, press any key, and click Done. If you’re not satisfied with the signature, click Clear and try again.

Create a signature with the built-in Camera on your Mac: Click Camera. Face the Camera with your signature on white paper to level with the blue line in the window. When the window displays your signature, click Done. If you’re not satisfied, click Clear and try again.

Using your iPhone or iPad to create a signature: To select a device, click Select Device (if more than one is available). Sign your name on your device with your finger or Apple Pencil (on iPad), then click Done. If you’re not satisfied with the results, click Clear and try again.

Step 3:

Click the Sign button to add a signature to your PDF. Choose the signature you wish to use, drag it to the desired location, and then adjust the size using the handles.

Apple Pages

Apple’s Pages does not directly allow any electronic signature technology; however, it is still possible to put your signature as an image into a document using the Pages application.

Step 1:

You would need a white background. Open ‘Preview’ with a document that has white space in the margins and Click OK.

Step 2:

Insert the existing signature into the document by dragging the signature into the margins.

Step 3:

You can capture a screenshot of your signature by hitting (CMD + Shift + 4), which is the keyboard shortcut to take a screenshot of a part of your computer’s display.

Step 4:

Delete the image from your Preview document and exit the app to complete the process.

Step 5:

Open Pages and insert the image of your signature into the document using the drag-and-drop feature. Adjust the size to your liking.

How to electronically sign the document on iPhone or iPad?

You can sign documents on the go using your iPhone or iPad. With Markup, you can edit screenshots and photos and even add a signature to the PDF document.

Follow these precise steps to sign a document on an Apple device:

Step 1: To launch the new email, open Mail and tap the compose button. Or, you can respond to a previously sent email.

Step 2: Once you have the email with you, tap an attachment to open it.

Step 3: Tap ‘Markup’ in the upper right corner.

Step 4: Tap ‘add’ in the lower right corner, and you get options like Text, Signature, and Magnifier.

Step 5: Select the signature option and use your finger to sign in your name, and then tap done.

Step 6: You get the signature in the document which can be moved by tapping and dragging it at the desired position.

Step 7: When your signature is where you wanted, Tap done and send the email with your eSignature.

How to create an electronic signature using LunarPen?

Over 1 lakh professionals trust LunarPen at leading companies. All electronic signatures comply with EU standards and instantly generate a time-stamped proof-file to protect your agreements. You can sign documents from anywhere as the application offers a seamless and straightforward process to create and eSign a document in easy steps:

Step 1: Create or upload a document

You can create or upload documents using ready-made templates or different options like

Upload file button, Google Drive & Dropbox.

Step 2: Use the document sharing feature

LunarPen simplifies your daily activities by allowing you to decide who receives the document with options like first name, last name, and email id.

Step 3: Explain the documents easily

Fill out details like subject & message to explain the plan of signed documents to the recipients.

Step 4: Use the LunarPen interface to eSign your document

LunarPen’s Signature field provides you with customized options for drawing, writing, and uploading your signature. Insert the newly created signature using the signature field and click Send.

Step 5: Receive signed documents by email

The signed document is sent to both the signee and the receivers through email, ensuring that only the added email addresses can view and access the document safely and securely on the LunarPen app.

Conclusion

The use of electronic signature has become widespread these days, as you are sure that the content of the document you are signing is accurate. With so much importance placed on electronic signatures, it is crucial to know how to create one. Whether you want to create an electronic signature to validate a document, use it for online banking, or sign a document, you need to know how to do it.Sign up for a free electronic signature account today to embark on an exciting new journey to the future and send electronically signed documents safely.

Posted by Lunar Pen in eSignaure Law, 0 comments
05
Oct
2021
Benefits of using Electronic Signatures in the Legal Industry

Benefits of using Electronic Signatures in the Legal Industry

The legal industry has grown at a breakneck speed in recent years and would reach $908.26 billion in 2025, up from $713.7 billion in 2020. The sector is heavily dependent on paper, and lawyers must move tons of paper to close daily deals. One of the highest paper users, Law firms spend an average of $1,000 per employee annually or $83 per month. Another research says that a single lawyer generates 20,000 to 1,00,000 printed pages per year. It shows how the growing demand for legal services has a direct effect on physical paperwork.

The legal industry is slowly taking the path of modernization. When it comes to using technology in the legal field, many things still need to be figured out. There have been discussions in the past about how technology is making lawyers obsolete. While that might not happen soon, technology is indeed making the legal industry better. Electronic signatures are just one of many ways technology is transforming the legal industry.

The benefit of deploying electronic signatures in the legal industry is that it can reduce the paperwork & make the tedious legal process more secure, rapid and trustworthy for businesses.

How can lawyers use electronic signatures for remote working & everyday work?

If you are a lawyer who is tired of spending hours signing hundreds of documents. In that case, you can digitally sign every legal document in a minute by using electronic signatures. Lawyers can use this application to create, sign & use legally binding documents online from their office, on the move, at their home, or remote location anytime, anywhere.

Due to the ease with which eSignatures get installed on any portable tablet, laptop/desktop, or smartphone. They are a fantastic tool for legal firms to transfer information, share documents, and connect with customers.

Here is how lawyers can use it by following these easy steps:

  • Open the installed eSignature application on a portable device
  • Upload the legal document using the file button, Google Drive or Dropbox
  • Use the signed document sharing feature to decide who receives the document
  • Fill in the subject & message fields to inform the recipients of the signed documents’ agenda.
  • Use the application interface to draw, write or upload your signature & capture the signer’s intent
  • Send the signed documents to the recipient’s email
  • Receive eSigned documents on email & view the document on the eSignature app

Tips for choosing electronic signatures for your law firms

Adopting an eSignature is as simple as using this technology. You should seek the answer to these questions before finalizing the application for your legal firm.

Is it user-friendly? You have to ensure that the electronic signature is simple to use for lawyers and other legal professionals. Ask the employees to test the technology in day-to-day business and check if they solve the operational problems in a fast, secure & most effortless way.

Is it secure? The application should protect confidential client data as well as financial transactions in the contract or agreement. Look for eSignature tools that work on HTTPS connection, have strong electronic identification, multi-factor authentication, Audit Trail, and are backed by eSignature laws like eIDAS, UETA, ESIGN, and the GDPR act.

Is it flexible? How flexible is the application – Would the application support employees working from home? How many portable devices are supported by this application? Can the application adapt as per your organizational changes?

Is it legally compliant? The electronic signature application should comply with international eSignature laws like eIDAS Act, ESIGN Act, UETA Act. These laws can help you reduce the cost of paper-based transactions, time consumption, and assure hassle-free execution.

Case Study

Introduction

Emma Stanley law was founded in 2016 to make legal services easily accessible to her clients. Part of the plan was to set up a virtual law office that would allow her to operate anywhere. As a sole practitioner, Emma knew if she could sign undertakings remotely, her practice didn’t need to come to a halt when she was away.

So, they searched for an intelligent solution like electronic signatures without the risk of delaying settlements.

Challenge

Use a legally authorized digital signing solution that would be acceptable to other law firms to sign undertakings and settlements remotely & securely.

Solution

When Emma Stanley law learned about electronic signatures, they knew it was the right solution for their business needs.

Its security features include Public Key Infrastructure (PKI) technology offering one of the highest levels of security for legal documents. The tamper-resistant seal makes it challenging to manipulate electronically signed copies.

Additionally, they get notification about document changes made by any concerned personnel as they have access to the audit trail feature, which provides timestamps for the signing sequence.

As global eSignature laws back this outstanding technology, Emma Stanley Law began using it comfortably to sign undertakings quickly, which was acceptable to other law firms as well, even while Emma was out of the office.

Benefits of electronic signature solutions for law firms

Increased document visibility with Audit Trail

Law firms using e-signature solutions assure that only authorized persons securely sign their client’s confidential documents. It safeguards the record against illegal access, forgery, or manipulation. The embedded audit trail feature includes additional information about the e-signature transaction, revealing confidential information like who signed, the date and time of signing, and the digital certificate used to sign the document digitally.

Streamline legal processes

Electronic signature systems enable law firms to streamline their legal processes in several ways. Employees working in legal firms can use electronic signatures for quick and effortless signatures on legal documents from any location and device. The eSignature software installed on laptops, mobile devices, or tablet devices enables legal transactions more quickly. Without the need for document signing and maintenance, law firms can focus their legal expertise on other critical operations, such as guaranteeing customer satisfaction, rather than on document signing and maintenance.

Reduce overall costs

Electronic signatures have been adopted as a viable solution by many legal companies due to the significant benefits to their bottom lines. Law firms that use a digital signature save money on ink, paper, printers, paper, and equipment maintenance by eliminating the need for physical signatures. The ability to handle the signing process more predictably is made possible by consolidating the entire cost of document signing into a predictable monthly fee.

Client data protection

Cyberattacks in the legal industry are on the rise because law firms hold a considerable amount of sensitive customer information in their possession. E-signature systems enable legal businesses to retain and protect client information effortlessly, preventing papers and files from being damaged, or even worse, stolen or destroyed using cloud-based technology.

Improve communication with clients & partners

When legal documents use paper for signature, it is impossible to determine their status in the signing process. Following up with customers who have not signed a document is challenging for law firms as they are unsure if they received it or not.

Digital signatures expedite organizing and managing paper documents by reducing the amount of time and resources necessary. By utilizing a well-established e-signature system, law firms may track outstanding signature requests without requiring additional resources.

Conclusion

If you’re in the legal field and are not using electronic signatures yet, you’re missing out on many things. Paperwork can get lost, misplaced, or delayed in the mail, and then you’re stuck waiting. Thankfully, there’s a better way to get paperwork signed—electronic signatures. Using electronic signatures can reduce paperwork, speed up the process, and increase efficiency. You can decrease your overhead, save time and money, and have a higher degree of security as well.

So, what are you waiting for? Start using eSignatures for legal firms.

Posted by Lunar Pen in eSignaure Law, 0 comments
04
Oct
2021

Конверсия: что это и как посчитать, формула расчета коэффициента

Корпоративная CRM может предоставить еще больше данных для анализа маркетинга и повышения конверсии воронки. Здесь собираются отчеты, формируются наглядные формы в виде диаграмм с указанием информации по каждой сделке на каждом этапе воронки и их общее количество. Также в CRM можно вести учет данных по затратам на маркетинг. Сайт одного и того же сетевого магазина в разных городах может иметь неожиданно разные показатели конверсии. На сайте еще больше возможных конверсий, и, в отличие от сферы продаж, они не ограничены единственной целью – покупкой. Но разберем все тот же контекст – воронки продаж в маркетинге, только на этот раз через сайт.

  • Конверсию считают в процентах по формуле, поэтому частное ещё умножим на 100%.
  • Самая горячая для ретаргета аудитория является база покупателей.
  • Делать это стоит не грубо, а мотивировав свои действия.
  • На сайте еще больше возможных конверсий, и, в отличие от сферы продаж, они не ограничены единственной целью – покупкой.

2,5% – Конверсия, при которой книги продаются через контекстную рекламу за неделю. Ниже отвечаем на наиболее распространенные вопросы по теме конверсии продаж. После внимательного выслушивания потребностей клиента и проведения детального анализа его ситуации эксперт переходит к предложениям. Однако, если он подает информацию слишком монотонно и нудно, клиент может легко отвлечься и потерять интерес.

Способы повысить конверсию продаж

Как определить источники трафика и их эффективность, рассказали в статье «Что такое UTM-метка и как её сделать». Сервис аналитики Гугла также позволяет отслеживать и улучшать конверсию. Сгруппированные шаблоны облегчают постановку целей в бизнесе.

Конверсия

Конверсия влияет на доход интернет-магазина и на окупаемость вложений в маркетинг. Ее используют для того, чтобы определить эффективность изменений на сайте. Конверсия влияет на ROI — то есть на окупаемость вложений в рекламу.

Маркетинг медицинских услуг: виды продвижения

Клиенты могут оценить качества продукта и его полезность. Но если цена окажется выше их ожиданий или возможностей — они откажутся от сделки. Главное, чтобы показатель отказов не превысил критическую для бизнеса отметку.

Конверсия

Целевая аудитория — это группа потенциальных клиентов, которых вы хотите привлечь на ваш сайт или продукт. Понимание потребностей и интересов вашей целевой аудитории позволит вам создать контент и предложения, которые будут привлекать их внимание. Нужно обязательно вести ежедневный учет всех людей, проявивших интерес к бизнесу. Причем не только клиентов, но и всех, кто вступил в контакт с компанией. Сегодня совсем не обязательно делать это в ручном режиме. Нужно только освоить такие инструменты, как CRM, системы сквозной аналитики, колл-трекинг, визуальный счетчик посетителей и пр.

Где смотреть статистику сайта

Но все они так или иначе обозначают конверсию, только в разных разрезах работы с понятием. Прочитайте его, чтобы узнать, какие конверсии нужно отслеживать, какой показатель считается нормой и как https://maxipartners.com/ можно его повысить. Допустим, общий показатель интернет-магазина по продаже сантехники — 15%. Но пользователи, привлеченные из соцсетей, дают показатель в 10%, а из контекстной рекламы — 30%.

  • Средний показатель уместен только для сравнения разных каналов продаж в рамках одного бизнеса.
  • Мы рекомендуем выделить ресурсы на ежедневный расчет конверсии.
  • К примеру, некорректные настройки географического таргетинга контекстной рекламы приводят на сайт людей, которые физически не могут стать клиентами компании.
  • Это значит, что показатель конверсии в марте составил 4.8%.
  • Чтобы получить корректные результаты, лучше проводить тестирование на большом объеме трафика — от нескольких тысяч пользователей.

Это значит, что показатель конверсии в марте составил 4.8%. — Насколько качество и цена товара соответствуют ожиданиям клиента. — Как сайт компании находят новые пользователи в интернете. ⭐️ Собираем качественные исследовательские данные — опрашиваем пользователей. Спрашивать тех, кто всё-таки купил — интересно, но это как ошибка выжившего. Интересно узнать мнение тех, кто бросил корзину на полдороги.

В повседневной речи маркетологи говорят просто «конверсия». Как будто Вы её сами придумали и поэтому так легко рассказываете. Но помните про текст, прочитанный выше, а именно участок “конверсия бывает обманчива”. В прошлом месяце Ваш офис посетило 217 человек, из которых 32 купили у Вас и стали счастливыми обладателями новых окон.

  • Каждый владелец сайта сам решает, какую конверсию считать — в зависимости от своей бизнес-модели.
  • По данным Wolfgang Digital, средний общемировой показатель конверсий в электронной коммерции составляет 1,85%.
  • Например, сайт косметики за месяц посетили 1000 человек, а оформили и оплатили заказ только 100.
  • Мы постарались простыми словами объяснить, что значит конверсия, и как она влияет на успешность бизнеса.

Вот расчёт конверсии продаж показывает эти точки роста, подсказывает, где можно ещё подтянуть и доработать. Просто смотреть итоговую цифру конверсии не так информативно, как следить за каждым этапом на пути клиента к конечной цели. Поэтому понятие «конверсия» — это всегда ещё и про воронку продаж. Конверсию считают для разных целевых действий, мы зазумимся на самом важном — конкретно на продажах.

Posted by Lunar Pen in Форекс партнерская программа, 0 comments